How to Win Big with Award Nominations

How to Win Big with Award Nominations

Awards season for the film industry is over, but it’s just heating up for your business. This spring and summer, you can nominate your business and employees for a variety of awards, from local to national to industry-specific. You may think awards appear too...
When to Weigh In

When to Weigh In

How to know when your brand should stay silent—and when to speak up. We are living in an era when a single 140-character tweet can set the news cycle spinning for days. With the pace so fast and the stakes so high, how can brands know when to weigh in on what’s...
Thought Leadership: How to Approach Social

Thought Leadership: How to Approach Social

In recent years, social media has evolved into a crucial advertising platform, taking its place right beside print and television. In a new report by Borrell Associates, 62% of local companies are buying Facebook ads, which should come as no surprise. But the question...