social media

The social media revolution is both game-changing and, let’s face it, confusing. It opens up a bevy of communications channels but involves learning new vocabularies and best practices for platforms and networks that might not even be around in a year.

What social media network or platform is right for you?

The better question is: What business goals would you like to achieve and can social media help you get there?

We view social media as a means to an end, not an end in itself. It’s a means to more directly communicate with your audiences. It’s a means to improved customer service. It’s a means to distribute original content and share meaningful insights from others in your field.

Working together, we’ll take a close look at your company and a peer group to see what’s working and where your brand should be in social media. Then we’ll work together to make it happen.

Get Social Strong

The services below are customized to your needs. Contact Us to learn more.

Audit

Evaluation of a company’s existing channels and activity.
Evaluation of competitors’ social media presence.
Overall channel recommendations.

Strategy

Detailed social media strategy recommendations by channel.
Includes content plan and messaging recommendations.

Guidelines & Policies

Usage guidelines by channel.
Policy recommendations for staff.

Training for Executives

New and/or refreshed social media profiles for Executive team (up to 4 executives).
One-on-one social media training for executives: usage, best practices and policies.

Programs

We will design and execute customized social media programs, including an editorial content schedule and ideas; and possible “special events” in social media such as a Twitter party, infographics, videos, and more.

Implementation

We will manage your cross-channel social media execution (excluding direct customer service).

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